FITniche is YOUR specialty running and fitness store. We’re experts at helping YOU choose athletic shoes based on your unique biomechanics, and we’ve been recognized by Competitor magazine as one of the Top 50 Running Stores in the nation for 3 years in a row. We employ a highly trained Crew and conduct video analysis and other critical assessments to help YOU find just the right footwear for your biomechanics, ensuring both optimal comfort and protection from injury.
We carry most of the major (and some not so major) brands that have proven functional benefits for YOU, and we stock a wide array of sizes and widths.
At FITniche, you’ll also find amazing apparel that fits you and your activities, making YOU look and feel oh, so maahhvelous!
And you’ll discover all the Knowledge you need to get FIT and have FUN doing it!
So whether you run, jog, walk, skip, swim, or just like to hit the gym, we have YOUR fitness needs covered. Get in soon to get FIT and have some FUN with us today!
Our Fitting Process: How we find your “favorite” shoes!
1. Each of our Crew members undergoes constant training.
2. We use video analysis to let you see and understand your unique biomechanics.
3. We use pressure analysis to assess how you distribute weight across the surface of your foot and to better understand your unique foot shape.
4. We measure & assess your foot the old fashioned way, checking size, width and arch with the aid of a Branock device.
5. We find out exactly how & what you’re going to be using the footwear for.
6. And we discover what, if any, aches, pains and injuries you have or have had.
7. Then we embark on a shoe finding adventure with you and your unique feet!
We do all this to help YOU find your favorite, fastest, coolest shoes every time!